SoundCloud has come in support of its global creator community announcing a partnership with one of the key streaming players of the moment, Twitch, to provide more ways to engage with fans and monetize musicians’ streams on the Amazon-owned platform. Starting from yesterday, All SoundCloud Pro, SoundCloud Premier and Repost by SoundCloud users have the possibility to get a fast track to reach the Affiliate status on Twitch.
What can Affiliates do?
As a Twitch affiliate, you’ll unlock several technical features such video and monetization tools. You will be able to set up payments subscription options through which fans can subscribe to your channel for ad-free viewing and extra perks. It’ll be also possible to enable Bits on your channels, so viewers can offer direct financial support without leaving Twitch. Other very interesting features as an Affiliate are the chance to run ads on your channel, before or during the stream, and to link to music and merchandise stores.
How can I get the Affiliate status?
Once you have created your account (if you don’t have one already), you have to fill out this form and Twitch will fast-track your channel to Affiliate status. Twitch stated that they “will email you with an invitation to their affiliate program within a matter of days”. After that you’ll just have to customize your account and broadcast and funnel your fans and audience on the platform. If you’re new to Twitch, you can find advice and tutorials on the official Twitch Music guide.
A note from SoundCloud:
Twitch Affiliate status access is a manual process, meaning your Twitch account will be reviewed by a real human being and, as such, access is not guaranteed. So make sure your profile follows best practices on Twitch before you submit. SoundCloud and Twitch must validate each account and have the right to refuse an application.
In order to boost this brand new partnership, SoundCloud is also running a limited-time offer on its top tier subscriptions plan. Until the 30th of March, SoundCloud Pro Unlimited can be purchased for 50% off (the discount is available both on monthly and yearly plans).
